నైరూప్య

The study on financial behavior of company managers

Wang linan, Zhang Yanbo, Shao Limin, Zhu Pan

Company management personnel and financial resource are the core capital of enterprises, human resource is the key factor of enterprises to form lasting competitive advantages and realize the long-term goal, and financial resource is also the key to ensure the normal operation of the capital, So, the optimizing of human resource and financial resource is the key factor to achieve preserving and increasing value of capital operation. The company managements, with excellent talents and noble professional ethics, have a huge effect on the company's development, managements’ financial decisions appropriate or not play a decisive part in company’s development, technology innovation and value’s preserving and increasing. This article through analysis the status quo and existing problems of the managers of company investment behavior, fund-raising and income distribution, job-on consumption, embezzlement and whitewash financial statements to discuss how to use scientific decision of internal and external effective management to guard or reduce the unreasonable financial behavior, decrease the loss of company, and to realize the sustainable development of the enterprise value the maximization goal of business.